by admin | Feb 4, 2025 | Business Models, Innovation, Marketing, Money, Strategy, Systems
Summary: This article uncovers the ten key questions every fitness business professional should ask to evaluate their side-hustle ideas, boosting the chances of success while minimising risk. 5 things you’ll learn in this article: How urgency can determine the...
by admin | Nov 20, 2024 | Innovation, Marketing, Money, Strategy
If you’re like a lot of fitness business owners, you’re probably asking the wrong question when it comes to growing and scaling a successful business. And this wrong question might just be sabotaging your business and dooming it to failure without you even knowing it....
by admin | Nov 16, 2024 | Money, Strategy
Summary: Start with a problem, not just an idea, for a better business foundation. Avoid targeting people with barriers to your service, like time or money constraints. Hard work alone isn’t enough; ensure your effort is aligned correctly. Push your business...
by admin | Nov 14, 2024 | Business Models, Innovation, Money, Strategy
If you’ve consumed any business related content in the 2020s, then you’re probably sick of the word ‘pivot’. It basically refers to changing the direction of your business without completing scrapping where you are currently. And that’s what I’d like to introduce to...
by admin | Nov 14, 2024 | Experience, Money, Strategy
Key takeaways: Membership suspensions significantly hurt fitness business revenue. Identify and address common reasons for membership suspensions. Implement policies to limit and manage suspensions effectively. Communicate consistently with suspended members to...
by admin | Nov 14, 2024 | Marketing, Money, Strategy
Short on time? Here’s a quick summary: The book ‘Traction’ outlines 19 marketing channels to achieve consistent growth for fitness businesses. Use a multi-channel approach to diversify client acquisition efforts and boost growth. Leverage unconventional PR, SEO, and...