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Four simple steps to charging $10,000 for your service

Four simple steps to charging $10,000 for your service

by admin | Apr 21, 2026 | Business Models, Money, Strategy

Summary: In this article I uncover the pricing mistake leaving fitness professionals underpaid, and share the four-step approach I used to help one trainer charge $25,000 per client.Four things you’ll learn in this articleWhy the traditional “build first,...
How you can use agentic AI to earn more money and win back time

How you can use agentic AI to earn more money and win back time

by admin | Apr 15, 2026 | Innovation, Money, Productivity, Strategy, Systems

Summary: In this article I explore agentic AI, how it differs from chat-based AI, and why delegating to it rather than using it can help you earn more and reclaim time.5 things you’ll learn in this articleThe key difference between chat-based and agentic AI....
The Ultimate Guide to Business KPIs

The Ultimate Guide to Business KPIs

by admin | Mar 24, 2026 | Business Models, Marketing, Money, Productivity, Strategy, Systems

Summary: I explain why most business owners glance at numbers without using them well, and share a complete KPI system to track what matters, focus your effort, and build a better life.5 things you’ll learn in this articleWhy glancing at revenue or checking the...
How would Mr. Beast Market a Fitness Business?

How would Mr. Beast Market a Fitness Business?

by admin | Mar 10, 2026 | Business Models, Innovation, Marketing

Summary: In this article I explore how MrBeast would market a fitness business, and what fitness professionals can learn from his approach to attention, storytelling, referrals, content, and growth. 5 things you’ll learn in this article How to make your fitness...
Solving Exercise Physiology’s Identity Crisis

Solving Exercise Physiology’s Identity Crisis

by admin | Nov 13, 2025 | Business Models, Exercise Physiology, Strategy

Exercise Physiologists have been having an identity crisis since the profession was born. In my opinion, it’s a crisis faced equally by the governing body, Exercise and Sports Science Australia (ESSA), and the thousands of Exercise Physiologists who’ve built a career...
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Recent Posts

  • Trapped in the Gym Owner Rat Race? Stop Chasing the Wrong Numbers.
  • Designing a remarkable PT session clients will rave about
  • Stop Outsourcing the Wrong Things to AI
  • I built a business from zero and documented every step
  • Why I’m betting my business and my career on customer experience

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