by admin | Apr 21, 2026 | Business Models, Money, Strategy
Summary: In this article I uncover the pricing mistake leaving fitness professionals underpaid, and share the four-step approach I used to help one trainer charge $25,000 per client.Four things you’ll learn in this articleWhy the traditional “build first,...
by admin | Apr 15, 2026 | Innovation, Money, Productivity, Strategy, Systems
Summary: In this article I explore agentic AI, how it differs from chat-based AI, and why delegating to it rather than using it can help you earn more and reclaim time.5 things you’ll learn in this articleThe key difference between chat-based and agentic AI....
by admin | Mar 24, 2026 | Business Models, Marketing, Money, Productivity, Strategy, Systems
Summary: I explain why most business owners glance at numbers without using them well, and share a complete KPI system to track what matters, focus your effort, and build a better life.5 things you’ll learn in this articleWhy glancing at revenue or checking the...
by admin | Mar 10, 2026 | Business Models, Innovation, Marketing
Summary: In this article I explore how MrBeast would market a fitness business, and what fitness professionals can learn from his approach to attention, storytelling, referrals, content, and growth. 5 things you’ll learn in this article How to make your fitness...
by admin | Nov 13, 2025 | Business Models, Exercise Physiology, Strategy
Exercise Physiologists have been having an identity crisis since the profession was born. In my opinion, it’s a crisis faced equally by the governing body, Exercise and Sports Science Australia (ESSA), and the thousands of Exercise Physiologists who’ve built a career...